"Blog" 

Australia’s social media ban for under-16s is more than policy. It exposes how youth identity, emotional development and retail have been quietly shaped by algorithms — and what happens when a generation is suddenly unplugged.

Sports and fashion collaborations aren’t about hype or volume — they’re about memory. When partnerships are built with intention, scarcity, and emotional clarity, they live in culture long after the product sells out. When they aren’t, they disappear just as quickly.